Eight years ago, the doors opened to a beautiful salon at 620 George Street in downtown De Pere.  Through hard work, failure, learning and growing, we have filled our space with a defined culture and [...]

Aveda's philosophy begins with Elemental Nature.  Tracey Lipska, Aveda Spa Technical Education Specialist, brought us back to the Aveda roots and taught us a unique way of understanding our guests' needs that is grounded in [...]

New!  Be Curly Advanced Meet Be Curly Advanced, the latest innovation in the world of curly-hair products.  Co-created by textured-hair experts (from stylists to scientists) the line caters to the unique and different types of [...]

The Elevate Hair Show is an opportunity for artists to showcase their work, express themselves creatively and inspire their community.  Lana and Malia performed and shined their bright light in Milwaukee with the incredible support [...]

It takes the mindset of a lifelong learner, who desires to be the best, to consistently show up for learning opportunities throughout their career. The dedication to personal development at DAME is unrivaled - WE [...]

10 Seconds is All it Takes! Treat in a flash with the NEW Botanical Repair Bond-Building Flash Treatment. In-shower rinse that builds new bonds. Makes hair 2x smoother and 2x shinier. Use daily, after shampoo [...]

Color Control Got a Refresh!  NEW Color Control Light and Rich Systems Up to 8 weeks of color protection for every hair type. "My guests return with visibly more radiant, vibrant color." Introducing the NEW [...]

This month at DAME, spend $100 in retail and receive a FREE full-size air control. $38 value. Love Note From our Guests "I’ve been going to DAME for many years.  They are the best.  The [...]

  Stress Less, Celebrate More. Gift Sets: Wrapped & Ready! Let DAME be your one stop shop to find the perfect gifts for the important people in your life.  Aveda gift sets make easy gifts [...]

AVEDA Congress 2023 TEAM DAME represented with heart and class at AVEDA Congress 2023 in Minneapolis!  Two days of immersive artistry from top global artists, wisdom from industry leaders and insightful, expert-led workshops from the [...]